Measuring Your Blogger Outreach Campaigns

Many pros say that blogger outreach campaigns can’t accurately be measured; however, we need something to take back to our boss, right? We need to be able to compare blogger relationships against each other to determine who to keep working with; not to mention knowing whether or not your campaign as a whole was even worth the money, time, […] Author information Kristen Matthews Kristen Matthews is the marketing and community manager for GroupHigh in Boulder Colorado

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Measuring Your Blogger Outreach Campaigns

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